Keep this in mind when personalizing messages. Because it’s easy here they gave the impression of being a bit insistent and too observant. Let’s say we send the recipient an email with a match offerproducts that he left in his basket. And we start our message with We see you haven’t bought these products yet . For some it will be nothing but others may feel a bit follow. Therefore take care of email personalization not only from the strictly technical side. Instead of creating something like the message just describ you can simply write Recommend products and show a personaliz offer. Kind of the same but a slightly different tone right Forgetting that visual content is also personalization Let’s face it colors have a huge impact on how your offer is perceiv.
Therefore if you choose a campaign
There’s a reason people talk about color psychology. for Boys’ Day try to make it as visually appropriate as possible to the given circumstances. Various VP Maintenance Email Lists studies show that women are more likely to prefer softer shades of colors to stronger ones unlike men. to the male gender try to use for example dark blue or darker green or black instead of pastel colors.
Email you can choose colors
Author’s note For a holiday other than those in your brandbook. Remember however to keep elements typical of your brand logo or your colorsin the cta or menu. segmentation and personalization Coloring for Boy’s Day Thinking that Boyfriend’s Day is just for a boy BTC Database US Although of course we give gifts to men on this day we do not always have to perceive our offers in this simple way. If you run a clothing store you don’t just have to give discounts on men’s products. You can also tempt women with for example boyfriend pants or t shirts with funny quotes about boys.