A lot depends on the type of audience you’re targeting and your goals. It’s a different story if you want to focus on increasing brand awareness by launching service sales campaigns or customer loyalty. You can apply some examples to test which types of emails work best. Change the subject title. Try a shorter title…
Read MoreA contact base then never sends anything. Be regular and stay true to your strategy. This way you can turn your contacts into customers and then ambassadors of your brand because they know what to expect from you. Now that you know how to improve your marketing campaigns, we’ll tell you about the 10 most…
Read MoreCompanies that agree if their claims are not true to their attitudes and values in the field of sustainable development. We are not talking about petty scares but about sanctions that can put companies on the brink of the abyss. Shortly before the summer, fuel company Shell lost a lawsuit in the Netherlands that would…
Read MoreConsumers will also set the pace for the company. Likewise the media and social networks will show the reality and whether these companies are greenwashing or whether we can trust them. Would you like us to help you become a real brand? Contact Us Raul Ortiz Raul Ortiz Control Reach Greenwashing or Marketing Departments Lying…
Read MoreLosing the case in the Netherlands would force it to significantly reduce its CO2 emissions by 2019 or the company would be seen as violating human rights. This does not appear to be a little joke neither an allegation nor a claim to ironclad evidence. Greenwashing regulations This comes from a statement by Shell itself…
Read MoreRaul Ortiz Raul Ortiz Lead Generation How To Get Start Digital Marketing The main goal is to generate demand for your company’s product or service. That means helping you attract business opportunities through your online channels. To do this, simply having a website is not enough. There are many opportunities to convert your visitors into…
Read MoreFor example, infographics, guides or brochures are often downloadable educational materials that maximize the interest of potential customers. To get the most out of them create a specific landing page for each material whose sole purpose is to download and capture data on your audience. We leave you some tips to make your pages as…
Read MoreTechnology has made it easier for us to communicate and manage our workflow. There are as many applications as there are business models and we have to find the one that best suits our needs. This will save us valuable time. Having an element that connects us to colleagues and clients is essential in an…
Read MorePay attention as we tell you all about it below. Don’t miss the table of contents hide short videos expand reach publish more content but have quality serial content social commerce seo candid stories collaboration social commitments and action plans implemented on your community and engagement short videos expand reach over the months trends on…
Read MoreIf a piece of content is valid, consider how to give it continuity. Play content in a serialized format social commerce purchases made through don’t just focus on the business transaction but the absolute customer experience. It doesn’t matter what you sell, what matters is how you sell it. Your strategy can’t be too aggressive…
Read MoreThis is the response to the application. Soon it will reach all users. What do you think of this strategy? Will it replace? Collaborative collaborations implemented on yours are definitely making waves as a trend among brands and creators, but do they only work this way? No, we can adjust the cooperation between brand creators,…
Read MoreWhat is marketing? Today I will try to explain to you what marketing is and what it consists of. Let’s take a look. Marketing is a holistic approach focused on building strong and lasting relationships with customers. No longer just focus on selling products or services but on creating valuable experiences for customers and understanding…
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